Advertising space is scheduled in advance. If an advert is currently live, a newly booked campaign will take over the same advertising placement when the current campaign expires and its booked dates begin. You can see available start dates on the next booking step.
Advertise
Trader Tools offers advertising space to businesses connected with trading and financial markets.
Campaigns can be used to promote your business, brand, service, offer, discount, competition, giveaway or other relevant promotion to Trader Tools visitors.
Advertising is kept completely separate from Trader Tools rankings, reviews and editorial content.
How Advertising Works
Choose the length of campaign you would like to run, check the available dates and select your preferred start date.
You will then provide the content for your advert, including the wording, destination link and image you would like visitors to see.
Before payment, you will be able to review your campaign details and selected dates so you can check everything is correct.
Campaign Rates
Current campaign rates are:
- 7 days — £75
- 14 days — £140
- 30 days — £250
Campaigns run for consecutive days. There is no automatic renewal, so a new booking is required if you would like to advertise again.
Choosing Your Dates
Start by selecting your preferred campaign length.
The availability calendar will then allow you to choose a start date. Your campaign end date is calculated automatically from the package you select.
Dates that cannot accommodate the full campaign period will appear unavailable, so you only need to choose from the dates that can accept your complete booking.
Campaigns can be booked up to 90 days in advance. A minimum setup period is also required, so campaigns cannot begin immediately after booking.
Creating Your Advert
You will be able to provide the information visitors should see during your campaign, including your headline, short introduction, full description, image and destination link.
Where relevant, you can also include information such as a discount code, promotional offer, competition details, prize information or instructions for taking part.
You will be able to review how your campaign will appear before completing your booking.
Approval and Changes
Once submitted, your campaign is checked before it is scheduled to go live.
If anything needs changing, you will receive a message through your Trader Tools account explaining what is required. You can make the requested changes and submit the campaign again without creating a new booking.
After Your Booking
Once your booking and payment are completed, My Advertising will be added to your existing Trader Tools account.
From there you can view your campaign dates, check its current status, respond to messages, make requested changes and keep a record of your campaign activity.
When your campaign is live, your advertising area will also show available campaign performance information such as impressions, clicks and click-through rate.
Running Another Campaign
Your previous campaigns remain attached to your account so you can keep a record of what you have run before.
If you decide to advertise again, you can make a new booking for another available period rather than having your campaign automatically renewed.